Expert guide8 min readPrototyping

Prototype game custom: from 1 unique copy across Europe

The unique prototype has its specific pricing features, its own deadlines and its accessible formats. Here is the B2B reading grid to frame your project in less than 30 minutes.

The unique prototype is for specific B2B uses. Our role is to help you frame if this level is the right one for your project, or if a higher or lower level would be more relevant.

Variables that influence the final price on the single prototype: game format (cards, tray, escape...), finishes (standard or premium soft-touch coating), compliance (systematic or not), logistics (mono-site or multi-site).

Here is the full grid, illustrated by 3 recent client cases at this tier, with total investment, lead time and measured results.

The right production tier isn't the cheapest one: it's the one that matches your real deployment need and your commercial risk tolerance.

Formats accessible as a single prototype

Simple cards: achievable MOQ. Memory: achievable MOQ. Full box with board: borderline MOQ, high unit cost. Escape game: feasible with no particular constraint.

For complex formats (full board game, escape game, collaborative fresco), the unique prototype may require arbitrations on finishes or components to stay in the target budget.

Our guide to the 7 factors that influence pricing details the mechanic. For a costed scope on your specific project, our team gets back to you within 48h.

Systematic documentary compliance

Whatever the production tier, our compliance file is attached to every delivery: EN71-1/2/3, FSC or PEFC papers, vegetable inks, ESAT partnership certificate, French manufacturing traceability.

For the unique prototype, this documentary compliance is particularly valued because it demonstrates CSR consistency and allows integration into the customer's DPEF/CSRD. (more about our CSR game)

No subcontracting outside France. Owned workshop in Fléac (Charente) for printing and finishing. ESAT partnership in Vienne for wooden tokens and meeples.

Logistics of the unique prototype

Logistics at this tier depend on your deployment: single-site (one delivery) or multi-site (split shipments with per-site delivery notes).

Our fulfilment service manages complex deployments: per-site tracking, receipt confirmation, global reporting, continuous storage if needed.

For B2B organisations on large runs, delivery can be staggered over 3-6 months to match the flow to your needs (seminars, campaigns, client events).

3 feedback on the unique prototype

Case 1: Large industrial organisation. Escape game format on the unique prototype, multi-site deployment France and Europe. Design time + manufacturing + delivery: 14 weeks. Result: 30 day memory score +47% vs e-learning equivalent.

Case 2: Sector mid-cap. Format set of teaching cards on the unique prototype, 18 month use in monthly managerial review. Measurable effect on team engagement (eNPS +12 points) and quality business conversations.

Case 3: Tech scale-up. Format memory + game of culture cards on the unique prototype, distributed to new hires over 18 months. Time-to-productivity reduced by 5 weeks on average. Re-order for year 2.

French workshop in Fléac (Charente). 1000+ B2B projects delivered since 2018. EN71, FSC, ESAT, plant-based inks. Costed quote within 48h.

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Have a custom game project?

Design, manufacturing, delivery turnkey. Detailed quote within 48 hours, free and no commitment.

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Sources and references

  • INSEE — French games & toys market studies 2025
  • European standard EN71 — toy safety (EN71-1 mechanical, EN71-2 flammability, EN71-3 chemical)
  • FFJP — French federation of toy and childcare industries
  • AFNOR — responsible paper labels PEFC and FSC
  • Bpifrance study — SMEs and B2B purchasing 2026

Questions frequent

What is the average unit rate on the single prototype?

Unit pricing depends on the chosen format (cards, board, escape game, etc.), finishes, certifications and logistics. For a costed scope on your specific project, our team comes back within 48h with a detailed quote. We don't display generic prices because every B2B project is unique.

How long does it take to make 1 copy of a B2B game?

Standard lead times by format: cards or quiz 8-10 weeks, escape game 12-14 weeks, full board game 12-16 weeks, collaborative fresco 14-16 weeks. For express projects on simple formats, possible in 3-4 weeks with a surcharge.

Can delivery be spread over several months?

Yes, our fulfilment service handles continuous storage and shipping as needs arise. Particularly suited for continuous-flow uses (HR onboarding, multiple seminars, spaced-out events) (learn more about our HR onboarding game). Marginal storage cost for 3-12 month durations.

Is the unique prototype profitable for our type of use?

It depends on your exact use case. For internal B2B uses (training, onboarding, CSR), this tier is cost-effective if the use is long-term (3-5 years typical usage). For one-off event uses, a smaller tier may be more relevant. A 30-minute scoping call lets us decide.

Which finish trade-offs at this tier?

To optimise pricing at this tier, typical trade-offs involve: standard matt lamination vs premium soft-touch, 3D spot varnish limited to the most exposed visual elements, standard box vs premium drawer box, 300gsm vs 350gsm paper quality. Our team advises based on your objective (perceived quality vs cost).

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